"We will not go quietly into the night!" We will not vanish without a fight! We're going to live on! We're going to survive! Today we celebrate our Independence Day!" ~ President Thomas Whitmore, "ID4"
Movie Lovers, your locally owned video store, is gearing up to throw our in-store party to celebrate the 5th Annual International Independent Video Store Day! Beginning in the late-70's with the enterprising invention of the VHS Tape and "Home Video", Video Stores came to represent the greatest outlet for cinematic entertainment and exploration for a generation. Building in popularity, through the 80's and 90's before exploding with the advent of DVD, the local video store became as frequent a stop as the grocery store or gas station. Then, as with every industry boom, big business smelled the potential cash and over-saturated the market with disregard of the looming internet upheaval and digital media formats that were gaining steam in the mid-00's and, as we all know, they bottomed out and all but disappeared. But, the Independent Video Store did not die.
Nearly a decade after the big-boys packed up and called it quits, thousands of independent stores remain vigilant and still operate today on the same principles that made us stand out against the chains for over 30 years: giving great customer service, carrying a diverse and eclectic catalog, having a dedicated and knowledgeable staff, and connecting with the community... Every year, on the third Saturday of October thousands of independent video stores stand alone, together to celebrate and promote the idea of supporting small business, the love of cinema and all the good times home videos have granted us movie lovers over the years and - more importantly - all the future ones we at 'Movie Lovers' are committed to bringing to our community.
To celebrate the event, all day long on Saturday, October 17th, Movie Lovers will be having free popcorn, soda, rental specials, late-fee amnesty and blowout sales on DVDs and Blu-Rays. Then, beginning at 5pm, there will be pizza, beer, sweets and hourly door prizes donated by Cactus Records, Red Tractor Pizza, The Feed Cafe, Nova Cafe, Erotique, The Bozeman Doc Series, The Bozeman Film Society and more! After a slice and drink, please join us at 6:30pm for a Meet & Greet with the staff and local Movie Lover's writers; before a screening of the Movie Lovers Documentary short at 7pm! So, mark your calendars and make sure to come by and join the staff, our family and friends at Movie Lovers on Saturday, October 17th for a day long celebration of brick & mortar movie stores and all-ages movie appreciation!